Created by house's Marketing and Engagement Coordinator, this one page document explains 10 simple ways for venues and companies to make the most out of social media.
Resources - Marketing
A guide on writing marketing copy from Arts at the Old Fire Station Marketing Manager, Alex Coke
You have a show! It’s in a venue! Congratulations! Now, you need to get people in to see it, and print is a huge part of that. As the Marketing Manager for a receiving house, I’ve seen a lot of good and bad print: so here’s my basic guide. – Alexandra Coke
20 simple ways of making your marketing more accessible.
By Jennifer Tomkins, Head of Marketing and Development, Artsadmin and Jo Verrent, Senior Producer, Unlimited
An information sheet dedicated to links and advice on receiving captioned performances at your venue. Kindly provided by STAGETEXT.
To be used when working a with a designer, this example Creative Brief template is courtesy of Joe Roberts of the Tobacco Factory Theatre in Bristol.
A shining example of a marketing pack from Zest Theatre
Based on the document which we use for house tours, we have created a Marketing Copy template which is designed to ensure that all relevant brochure information is sent to the venue in a concise fashion first time.
Based on the packs that we create for house tours, we have put together this handy marketing pack guidance sheet which outlines the content needed to support the venue marketing team to better promote your production.
A really useful factsheet from IdeasTap with tips on how to write an effective press release.