Resources - How To

10 Top Tips for Tour Booking
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10 Top Tips for Tour Booking

Mark Makin pulls together his most helpful tips for successful tour booking.

A Guide to Print from Arts at the Old Fire Station, Oxford
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A Guide to Print from Arts at the Old Fire Station, Oxford

You have a show! It’s in a venue! Congratulations! Now, you need to get people in to see it, and print is a huge part of that. As the Marketing Manager for a receiving house, I’ve seen a lot of good and bad print: so here’s my basic guide. – Alexandra Coke

Access tips for touring
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Access tips for touring

A list of simple tips for touring companies to integrate access into their tour.

Applying for Grants for the Arts: Theatre Top Tips
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Applying for Grants for the Arts: Theatre Top Tips

Claudia West, Theatre Relationship Manager for the South East, has pulled together these top tips for applying for a Grants for the Arts from the Arts Council, based on his most "frequently asked questions" during the application process - these have also been recently updated for the new GFTA process.

Building relationships with people new to the arts: Some tips and approaches
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Building relationships with people new to the arts: Some tips and approaches

Creative People and Places (CPP) is at the Arts Marketing Association’s conference in Edinburgh this week, with a panel session exploring how to develop relationships with people who don’t currently engage in the arts.

Eleanor Turney spoke to the three panellists and other members of the CPP network about tips and approaches to engaging new audiences.

Data Sharing policy example
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Data Sharing policy example

We have created this Data Policy example to aid the instigation of discussion between venues and artists about how they collect and share audience data. This policy has been created using best practice recommendations from the Audience Agency and Arts Council England. This resource offers one approach to data sharing and does not constitute as legal advice

Example of a Marketing Pack – Thrive
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Example of a Marketing Pack – Thrive

A shining example of a marketing pack from Zest Theatre

Farnham Maltings Visual Story
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Farnham Maltings Visual Story

Sarah Wilson, house Marketing Support Officer, has recently created a Visual Story for Farnham Maltings with the aim to engage with, and welcome, community members who have autism to the building.

A Visual Story aims to support children, young people and adults with autism, communication difficulties, other learning disabilities and those with English as a second language.

Please feel free to download this Visual Story to help you create a similar document for your venue or tour.

house press guide
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house press guide

A guide to all things press related for companies and venues alike, created by the house press officer.

How to create Front of House video promotions
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How to create Front of House video promotions

Head of Marketing at The Old Market Theatre in Brighton, Will Sawney, has created an easy to use document on how to create promotional videos for your venue.